Trade secrets aren’t just legal concepts—they’re operational decisions. Chen Wang explains how Steelike protects its UHPC formula through strict segmentation, and how constructability know-how can be licensed, taught, and monetized without giving ownership away.
Patents expire. Trade secrets don’t—if you actually treat them like secrets. Chen Wang explains how companies can maintain a true monopoly through trade secrets, using Coca-Cola as the classic example, and why misappropriating trade secrets isn’t just unethical—it can be criminal.
Patents, trade secrets, branding—there’s no one-size-fits-all approach to intellectual property. Chen Wang explains why your IP strategy should evolve with your product, from early research all the way to market, and why tying IP decisions to your business model actually matters.
There’s a lot more innovation happening in construction than people realize—but most teams aren’t thinking about intellectual property at all. Chen Wang explains why newer, more technical corners of the industry are forced to care about IP, while much of construction still treats innovation like it’s “the same as it’s…
How do you decide between filing a patent vs keeping something as a trade secret? Chen Wang breaks down the key point most people miss: once you disclose it, you can’t call it a trade secret anymore—so you’ve got to decide early.
PRESENTED BY: CONCRETE LOGIC ACADEMY Practical education and ongoing development for concrete professionals at every stage of their career. Join here: https://www.concretelogicacademy.com/ EPISODE SUMMARY If you’re building something new in this industry—mix designs, equipment, software, processes—there’s a good chance you’re creating intellectual property… without realizing it. In this episode, Seth…
PRESENTED BY: CONCRETE LOGIC ACADEMY Practical education and ongoing development for concrete professionals at every stage of their career. Join here: https://www.concretelogicacademy.com/ SUMMARY If you’re building something new in this industry—mix designs, equipment, software, processes—there’s a good chance you’re creating intellectual property… without realizing it. In this episode, Seth Tandett…
Why are we so comfortable watching concrete surfaces fail in 12 to 24 months while still talking about 50- and 75-year design lives? Dr. Jon Belkowitz questions when engineers stopped discussing long-term performance—and why design life has quietly disappeared from the conversation.
The surface isn’t just cosmetic—it’s the first line of defense. Dr. Jon Belkowitz explains why once the cementitious cap is compromised, the weakest part of the concrete is exposed, and durability problems accelerate fast. This is where performance and longevity are either protected or lost.
The concrete industry didn’t forget how to build durable structures. What we lost was the habit of protecting the concrete surface. Dr. Jon Belkowitz explains why most durability and warranty issues start in the top half inch—and how mix design, materials, placement, and gravity all stack the deck before the…
Everyone argues about repair materials and methods. That’s not where the real cost lives. Dr. Jon Belkowitz explains why traffic management is the most expensive part of concrete repair—and why avoiding failure in the first place matters more than people want to admit.
Concrete warranties today are built around slump, air, and strength. None of those tell you how durable the concrete will actually be over time. Dr. Jon Belkowitz explains why most concrete is meeting strength requirements—and why that still doesn’t protect owners, DOTs, or taxpayers when durability fails.
Dr. Jon Belkowitz calls out a hard truth: the loudest voices demanding technical papers often haven’t read a single one. This clip hits on credibility, effort, and why pretending to be “data-driven” isn’t the same as actually understanding the data.
We design concrete for 75 years. So why are we okay watching it fail in 12 to 24 months? That’s the uncomfortable question Seth Tandett puts on the table with Dr. Jon Belkowitz in this episode. Codes, specifications, and budgets are still written around a 50–75 year design life. But…
We design concrete for 75 years. So why are we okay watching it fail in 12 to 24 months? That’s the uncomfortable question Seth Tandett puts on the table with Dr. Jon Belkowitz in this episode. Codes, specifications, and budgets are still written around a 50–75 year design life. But…
People ask if concrete costs can be reduced. They get options. Then they reject every option. Rich Szecsy explains why cost reduction isn’t about refusing solutions — it’s about knowing which questions to ask and when to ask them.
Walmart once specified no fly ash. Ever. Then they tried to build in a county that required fly ash to get a permit. Rich Szecsy explains what actually happened, why the building didn’t fall apart, and how local authority can override even the biggest national specifications.
Everyone says they want concrete to improve. Lower cost. Better performance. New approaches. But fear shuts the whole thing down. Rich Szecsy explains why you can’t claim to want change while being afraid to do anything differently.
Contractors and suppliers can work together all day to optimize mixes, reduce cost, and improve performance. The real problem? Someone outside the contract keeps changing the rules. Rich Szecsy explains why concrete cost conversations fail when decisions are made by people who aren’t part of the agreement.
Concrete Is Losing on Cost. Here’s How to Take It Back. Concrete keeps getting priced out of jobs, not because it can’t compete, but because we keep doing the same things the same way. In this episode, Seth Tandett sits down with Rich Szecsy to talk about where concrete costs…
Concrete isn’t just competing against other contractors or producers. It’s competing against steel. It’s competing against wood. And those industries are actively working to lower their costs too. Rich Szecsy explains why cost conversations in concrete can’t stop — because the competition sure isn’t.
Everyone wants cheaper concrete. Everyone wants lower carbon. But it doesn’t work if only one party in the contract is expected to absorb the hit. Rich Szecsy explains why cost and carbon reductions only work when everyone in the contractual food chain is aligned — not just the contractor or…
Concrete Is Losing on Cost. Here’s How to Take It Back. Concrete keeps getting priced out of jobs, not because it can’t compete, but because we keep doing the same things the same way. In this episode, Seth Tandett sits down with Rich Szecsy to talk about where concrete costs…
Digital formwork isn’t just about concrete. It allows concrete and millwork to be designed separately, built in different factories, and still fit together on site with precision.